6.30.2011

The First 30 Days

Creating a site from scratch was something that I approached with more wisdom, focus, and planning than when my first site, Editing Luke was launched.  I posted continually this month.  I created a range of categories to give myself targets.  I went out of my way to take more pictures, to document more stories, to create new videos, and to search out more pop culture references.  

I have to believe that an ambitious approach will yield more dynamic results.  And even if it's largely trial and error, it's exciting nonetheless.

There's still so much I can see myself doing with this project, especially with the summer providing the perfect excuse to get out and drive.  It's all just a matter of getting Jeeves and the Jaguar recognized now, about creating more of a story, finding the balance between pop culture and personal experience, and keeping it fun.  How cool will it be to look back at my travels even just a year from now? 

If anything, I'm proud of myself for saying that I'd do this and following through with the idea.  It's like starting out on a road trip.  I'm excited as much by what I haven't seen yet as I am by how well things have gone so far.

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6.29.2011

Polo, Anyone?

Just another day of owning a Jaguar.  Off to the polo match.  This late fifties print ad for the Jaguar XK-150 is another vintage gem.

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Man, meet machine.

Well, hello there.  This is a print ad for the 1973 Jaguar E-Type coupe.

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6.28.2011

Jaguar Concept Car Sketches

The sketches and promotional materials for concept cars have always been fascinating to me.  They're meant to create a buzz, to construct a spectacle, to make practicality out of fantasy.  These random concept car sketches from Jaguar showcase just that.






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6.27.2011

Queen Elizabeth II's 1984 Jaguar

Last year Queen Elizabeth II's 1984 Daimler (an upscale Jaguar XJ12) went to auction.  For more on the car and the history behind it, visit the article on Autoblog.  You can see some pictures of the Queen in her Jaguar below.


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6.26.2011

Jaguar Print Ads Video

Combing the small library of Jaguar print ads that I've been saving on my computer, I thought it would be fun to create a new video to showcase them.  Part of the fun of this site for me has been retracing decades of history and pop culture surrounding these vehicles and seeing just how they've changed over the years.  I hope to continue adding my own videos and pictures to Jeeves and the Jaguar for the sake of seeing this trend grow.  Check out the new video below.



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6.25.2011

Country Roads

As far as I'm concerned, summer is now in full swing and I'm hoping that shots like this are just the beginning.  With the winter especially cruel this year, I can't wait to get out and do some road trippin'.  I actually snapped this earlier in the week on my way out to work one evening - I'm not exactly hoping to do that too much.  However, consider this post both a kickoff and my toast to another season of safe travels. 

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The Motor: Vintage Jaguar Magazine Covers

The Motor used to be a weekly British car magazine that existed from 1903-1988 when it was eventually bought out by a rival magazine.  These covers feature some spotlights on various Jaguars between 1949 and 1961.  I love the illustrations, especially on the 1955 cover below.
  



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6.24.2011

Jaguar XJ8 Interior

While the exterior of the car is beautiful, it's inside that you really get a sense of the attention to detail.  Burled walnut, soft leather seats, and a tidy centre console create a relaxed and stylish atmosphere.  You immediately recognize the character behind the trim of this Jaguar and unlike many other vehicles, you aren't overwhelmed by a sea of plastic.  

This spring I made the effort to refurbish and detail much of the interior, from cleaning out the vents to cleaning the carpets.  Since buying the vehicle I've added a custom gear shift knob hand-made out of walnut and used a specialty kit to restore my leather seats.  As of yesterday my XJ8 also has a brand new windshield.

Given that she's already twelve years old, I'd say her interior is holding up pretty well.  With a premium stereo, seats that that practically hug you, air conditioning that puts my refrigerator to shame, and a multi-positioning sunroof, this is going to be another great summer of cruising.







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6.23.2011

Things to Know Before Buying a Luxury Car

Talking yourself into buying something you want is easy.  Making yourself realize that there are consequences isn't.  While buying a luxury car shouldn't be the most stressful decision of your life, it will be more stress than it's worth if you don't consider just what owning one entails.  Here are a few things to consider, specifically when buying a used luxury car:

1. How much will the insurance cost?

While you might find an amazing deal online, in the paper, or as a private listing, make sure you research how much your insurance will cost before you buy anything.  That used luxury car might seem like a great deal now, but is it worth it if it costs you twice as much as another vehicle listed at the same asking price?

2. Premium brands are just as likely to breakdown as the rest, and you won't be happy when you see how expensive some of those parts are.

Don't fool yourself into thinking that just because it's a Mercedes, BMW, or Jaguar that your car will be immune to aging, wear and tear, and/or faulty parts.  Some luxury brands actually require more maintenance because there are more parts involved.  A two foot long rubber hose for my Jaguar cost $70, and that was the wholesale price!  If you can't stomach the idea of paying a mark up for things, don't buy a car that was marked up to begin with. 

3.  Where can I get this fixed?

While Jaguar isn't the most exclusive brand in the world, there isn't a dealership in the city I live in.  This is something to consider depending on what your buying.  Some cars require manufacturer specific tools that independent shops won't carry and that will require a dealership.  Luckily for me, Jaguar and Land Rover were owned by Ford at the time my car was built so I've been able to get service through them.  It also doesn't hurt to teach yourself a few things either, because . . .

4. Maintenance is everything.

If you can't afford to maintain a luxury car, the appeal of owning one will fade quickly after it starts to fall apart.  A reliable ride should be your main concern for a daily driver.  Also consider your cost of fuel and regular parts like air filters, etc.  These things will determine the true cost of owning a premium vehicle.  If one repair will wipe you out, step back, step way back.

5.  You should be the expert.

If a price is too good to be true, find out why that is.  Every brand of car had a couple of weak batches and it's good to know which ones those are if you're in the market.  A couple hours online is also a great way to give yourself a crash course in what to expect from that luxury car you're interested in.  Not to mention, knowing my own vehicle has allowed me to do a considerable amount of maintenance and troubleshooting on my own.  If you neglect this, you'll be spending a lot of money for someone else to fix your problems, and truthfully, you'd be amazed at the amount of the things you can fix yourself for under $20.

That said, there are a lot of deals to be found on used luxury cars.  If you're willing to roll up your sleeves every once and a while, not only will you save money, but you'll develop an even greater appreciation for your vehicle and how it works.  Thanks to the internet, I've become a part-time Jaguar mechanic.

6. Last but not least - look past the brand.

The brand of the car isn't what makes it fun and exciting to own.  The performance, ride, comfort, quality, and styling are what you'll want to focus on.  These things are determined by how the vehicle has been maintained, how old it is, and how it was used.  Don't let the brand whitewash the specifics or you might just end up with lemon.  A car that's 10 years old is still 10 years old no matter what the badge is, and I wouldn't have bought a '99 Jag if I wasn't so enamoured with how well it drove.  Look at the car for its real value before falling for it.


There are perks to owning a luxury car though. More on that later.

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6.22.2011

XJ8 Windshield Replacement

Earlier this week I had the unfortunate mishap of a semi truck throwing a rock at my windshield.  This has actually happened several times over the course of the last year as I'm on the highway everyday on my way to work.  However, where the other chips were easily fixed or were barely noticeable, the rock that flew at me this time was about the size of a golf ball.

As soon as I saw the rock flying at me it was too late.  Travelling at about 110 km/h the hit was like a gunshot.  The damage was also immediately apparent as the crack began to run in several directions within minutes of being created.  I knew this wouldn't be a patch job.  I knew I was going to have to have my windshield replaced.

I've now gone through all of the hassle of finding a suitable replacement and my new windshield will be installed tomorrow.  The issue was that the current windshield for my XJ8 has heater coils in it that defrost the window quicker.  As it turns out finding a replacement with those coils is no easy task and it was starting to sound like an expensive venture to try and hunt one down - especially as it seems they weren't making them anymore.  A standard windshield however didn't seem to be an issue and I guess I can live without the coils.

Oh well.  The replacement and installation for this job is just under $300, and on the bright side of things, it means all those old divots will be gone too.  After all of the other work that I've done on my car over the last year, a new windshield will still be a cosmetic upgrade from what was there before the rock even hit.  With the summer now upon us, I want to take full advantage of my Jaguar looking and performing at her best.  Might as well look on the bright side, right?

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Jaguar Split Wash

Last summer on one of my random editing kicks, I shot some footage of my XJ8 at the car wash to play with.  This was actually based off of another editing exercise that I'd done a few years prior, titled Split Wash.  While I've always regarded these projects as take-it-or-leave-it style videos, I still believe there's something fascinating about editing for the sake of editing.  To create something specifically to look at it in a different way.  
 
I'm not reinventing the wheel here, but I feel like I've explained my desire to create random edits like this in a previous write up, "...the idea behind shorts like this isn't about masked themes, but about appreciating the digital medium and editing technique by taking a forced look. Just as a painter might fill a canvas for the tactile experience of seeing the streaks and runs in drying colours of paint, these editing experiments serve a similar purpose for further nurturing my personal appreciation for the technical execution of editing".

The car isn't bad inspiration either. 
 
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6.21.2011

Leather Seat Restoration

Earlier this spring I purchased a custom leather restore kit online from Magic Mendor.  The company was able to color match their leather dye to the specific make, model, and trim of my vehicle (1999 Jaguar XJ8, trim code: AGD oatmeal leather), meaning that I'd be able to focus on fixing some of the worst worn areas of my seats without the concern of creating mismatched patches of color. 

For the record, the your trim code for your Jaguar can be found when opening the drivers side door.  There's a little plaque posted along the edge with the details.

This project cost about $75 and I spent roughly 8 hours (including drying times between painting) over the course of several evenings after work.  For best results you should do this in the sunlight as the heat will help with the flexibility of the leather, plus you'll be able to verify your colour match better.

I focused only on the two front seats, as the back seats didn't really need any attention.  Technically speaking, even my front seats weren't in terrible shape to begin with, no rips or tears, but they were showing their age with some heavier lines and scuffs where the seat belts rest. 

Let's begin . . .

To start I gave the seats a thorough cleaning and applied some leather moisturizer (not included in the kit).  After that had dried I then swabbed the seats with cleaning alcohol to remove any other cleaning agents and remaining dust.  Using the flexible putty that came with the kit, I then applied a thin layer to the cracks and badly scuffed areas.  This was probably where I had the most trouble as I initially applied too much and had to keep removing and reapplying it.  I found that only the deepest lines and areas where the leather had worn badly needed the putty.  If you try and fill every little line or imperfection like I did at first, you'll drive yourself crazy and will eventually remove it anyway.  After finally covering the worst areas I left the putty to dry overnight.  

From there I sanded the rough patches of the dry putty down and did my best to create an even surface again.  It's important to keep in mind when doing something like this that your seats will look a lot worse before they get better.  I had white patches from the putty on my seats for several days before I had the time to move on to the next step, which is painting the leather with the dye.  You don't have to worry about doing your entire restoration at once either, the putty dries quickly and won't flake or peel if you use the seat before finishing.

The painting stage demands a lot of patience as it requires multiple light coats with drying time in between.  I opted to paint both of the front seats in their entirety even though I didn't apply putty to every section of the chairs.  The areas with putty required about four to five coats, whereas the other areas that I just wanted to freshen up took about two to three coats.  Some of the cracks were very minor and a fresh coat of coloring was all that was required to hide them.  Be diligent in applying light and even coats as you don't want drips or smudges.  Take your time and your hard work will show. 

All in all, I'm really happy with the finished result and it has added new life to the interior of my XJ8.  The seats are noticeably brighter and have a glossier finish than they did before.  Check out my before and after picture below.

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6.20.2011

Jeeves and the Jaguar Promo

This brand new edit was created as an introduction and teaser for the Jeeves and the Jaguar website.  It was a lot of fun to shoot and I think it really plays up the appreciation I have for my XJ8 and for this project.  You can expect more original videos on the horizon as I bridge some of my work on Editing Luke with Jeeves.  Check out the new video below.

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6.19.2011

Maintenance: Year One

For those interested in what my first year of Jaguar ownership entailed, here's a brief rundown of the maintenance and replacements done between June 2010-2011.  Many of these things will be covered in greater detail as the blog continues to develop. 

I should make it clear that besides the thermostat replacement, radiator hoses, and new battery, the majority of the work I did on my car was preventative maintenance and/or cosmetic upgrades.  Seeing as this is a vehicle I'd like to drive for quite a while, I've done my darnedest to address the apparent weaknesses.

Not including the purchase price, my insurance, or fuel, I spent around $3000 during my first year of owning this vehicle on maintenance, repairs, upgrades, and supplies.  I can honestly say however, that with that investment came a lot of personal time and hands on work (like cleaning the throttle body and contacts several times as well as restoring the leather seats) but because of that investment my XJ8 is now in even better shape than when I bought her.

Here's what I did over the last year:

  • Bright white headlight replacements.
  • Rear headlight replacements.
  • Front leather seat restoration. 
  • Custom gear shift knob upgrade.
  • Throttle body cleaning.
  • Throttle position sensor cleaning.
  • Electrical contact cleaning.
  • Performance air filter upgrade.
  • Trunk badge replacement.
  • Jaguar leaper replacement (after it was stolen).
  • New battery (at the shop).
  • Water pump replaced (at the shop).
  • Thermostat replaced (at the shop).
  • New upper and lower radiator hoses.
  • Rear door dent repair (at the shop).
  • Door weather stripping repair.
  • 4 New premium tires (at the shop).
  • New winter floor mats.
  • Front Jaguar license plate upgrade.
  • Minor paint chip repair.
  • Windshield rock chip repair (at the shop). 
 

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      6.18.2011

      Jaguar XKSS Print Ad

      This was a super car in its day.  The 1957 Jaguar XKSS was modeled after Jaguar's D-Type racer and was made increasingly more rare when a factory fire destroyed all but sixteen of these models.  Perhaps the most famous car of the bunch being the one that actor Steve McQueen owned. You can read more about this car here.

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      6.17.2011

      From a Buick to a Jaguar

      My very first car was a 1989 Buick Park Avenue.  It was the car I learned to drive in, the car I took to high school graduation, and the car I drove home from university in. To say that I had a lot of good experiences in that car doesn't quite sum it up.

      I retired the Buick in 2010 with the purchase of my '99 Jaguar XJ8.  There are obvious differences between both vehicles, but clear similarities as well.  Both had a the bulk of premium features in their day, both had no shortage of power, and both were designed to be exceptionally comfortable - especially on long drives.


      When comparing the two cars, I often talk about the Buick as though it was an arranged marriage.  I was 16 in 2000 and the Buick seemed incredibly lame.  It also wasn't even mine, it was my mom's car. However, over time the novelty grew on me and the Buick became cool in a kitschy kind of way because she was already becoming an old lady.  By the time I was given the car in 2005 I was happy to have her.

      The Jaguar on the other hand was like marrying for love only to discover that things weren't quite as sweet after the honeymoon.  I obviously still love this car (welcome to the blog by the way) but in my first year of ownership there's already been a lot of pampering.  The beautiful ones are always high maintenance, aren't they?


      I'm a fan of this 1989 Jaguar XJ6 print ad for several reasons.  First off, the exterior styling at this stage defines what I recognized as the iconic shape of a Jaguar when I was growing up.   It's also very similar looking to my '99 XJ8 despite the decade between them.  But what I enjoy most of all is seeing what the XJ of the time looked like in comparison to my old Buick of the same year. 

      I love my Jaguar, but that Buick was a brilliant car too.  Check out the 1988 print ad for the Buick Park Avenue below (it looked pretty much identical to the '89 model).

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