11.21.2011

Jaguar XK-120 in Monte Carlo

I love this 1955 print ad for the Jaguar XK120 (mislabelled as an XK140).  It's another classic example of how the brand has succeeded by romanticizing driving and the open road.

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Posted by Editing Luke at
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3 comments:

  1. The Jaguar Social NetworkNovember 22, 2011 at 9:23 AM

    A beautiful brochure. It is however a misprint as the car shown is actually a Jaguar XK 120 Roadster (OTS) and not a XK 140.

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  2. Editing LukeNovember 22, 2011 at 9:30 AM

    I suppose the headlights are the giveaway, but they do look remarkably similar. It's surprising that they'd mislabel their own car.

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  3. AnonymousNovember 23, 2011 at 2:51 AM

    Yes, the car is a xk 120 roadster.

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